Built on Integrity, Strengthened by Purpose.
At Al Tilal Steel, our foundation is more than physical; it is philosophical. Guided by the values instilled by our founder, Mian Muhammad Sharif, we carry forward a legacy of principled leadership, national service, and unwavering commitment to excellence. These values are not aspirational; they are operational. They inform how we produce, grow, and contribute to the Kingdom of Saudi Arabia.
Our Core Values
Integrity
We operate with honesty, transparency, and ethical responsibility in every decision. From procurement to production, integrity defines how we treat our people, partners, and nation.
Hard Work
There are no shortcuts in steelmaking. We believe in discipline, diligence, and determination. Our team reflects the founder’s belief that consistent hard work builds enduring strength in people and industry.
Resilience
Steel is shaped under pressure, and so are we. We embrace challenges, adapt to change, and stand firm in adversity. Our resilience is our foundation from the melt-shop floor to the boardroom.
Excellence
We strive for world-class standards in quality, safety, and operational performance. Excellence is not a goal but a process pursued relentlessly and reflected in every bar and billet we produce.
Sustainability
Our operations are rooted in environmental responsibility. As a scrap-based steel producer using energy-efficient technologies, we minimise waste, reduce emissions, and support circular resource use, forging steel that builds sustainably.
Social Responsibility
We believe industry must uplift society. We support Saudi employment, engage local businesses, and contribute to national infrastructure. Beyond profit, we measure our success in impact, how we serve people, empower communities, and support the Kingdom’s development.
Integrity
We operate with honesty, transparency, and ethical responsibility in every decision. From procurement to production, integrity defines how we treat our people, partners, and nation.
Hard Work
There are no shortcuts in steelmaking We believe in discipline, diligence, and determination. Our team reflects the founder’s belief that consistent hard work builds enduring strength in people and industry.
Resilience
Steel is shaped under pressure, and so are we. We embrace challenges, adapt to change, and stand firm in adversity. Our resilience is our foundation from the melt-shop floor to the boardroom.
Excellence
We strive for world-class standards in quality, safety, and operational performance. Excellence is not a goal but a process pursued relentlessly and reflected in every bar and billet we produce.
Sustainability
Our operations are rooted in environmental responsibility. As a scrap-based steel producer using energy-efficient technologies, we minimise waste, reduce emissions, and support circular resource use, forging steel that builds sustainably.
Social Responsibility
We believe industry must uplift society. We support Saudi employment, engage local businesses, and contribute to national infrastructure. Beyond profit, we measure our success in impact, how we serve people, empower communities, and support the Kingdom’s development.
A Philosophy that Builds the Future
These values are not abstract principles. They are lived daily by our workers, engineers, and leadership. As Al Tilal Steel expands into new markets, develops specialised steel capabilities, and supports Vision 2030, we remain rooted in the philosophy that has shaped us. Steel is our product, but our philosophy is what gives it strength.
Our Ethical Code
Principle is our Foundation
At Al Tilal Steel, ethics are not a formality; they are the force behind everything we build. Guided by the values of our founder, Mian Muhammad Sharif, we conduct our business with integrity, accountability, and respect for people and the environment.
We believe honesty must govern all our actions from procurement to production, partnerships to internal decisions. We honour our commitments and uphold transparency as a duty to our stakeholders.
Our pursuit of excellence is not only technical, but ethical. We do not compromise on quality, safety, or compliance.
ٱلْحَمْدُ لِلَّٰهِ Every billet we produce reflects our discipline, standards, and responsibility to the Kingdom.
We treat every employee with fairness and dignity, foster a safe and inclusive workplace, and support the professional growth of Saudi talent in line with national priorities.
Sustainability is a moral obligation. Through scrap-based production, resource efficiency, and emission control systems, we aim to reduce our environmental impact and contribute meaningfully to Vision 2030.
Our ethical code also extends to engaging the marketplace with fairness, competitive integrity, and a commitment to long-term trust. At Al Tilal Steel, we forge more than steel. We forge trust, and we believe true strength begins with doing what is right, as enduring companies are built on quiet discipline, not loud declarations
You remain our inspiration
Mian Muhammad Sharif
A man of principles who believed that integrity is the most accurate measure of wealth, and that resilience is forged, not inherited.
Message from our Founder:
Ever since Ittefaq was established in 1939, we have, developed and applied latest technologies to become specialised manufacturers of engineering products. From the beginning we have worked with determination and continued to hold honesty and quality as our motto. Inshallah 1990 will witness our company’s 50th anniversary. We have strived into many different fields and started new product lines resulting in saving substantial foreign exchange and providing employment opportunities to many. Our new ventures in different products have helped to meet the demands of customers in Pakistan and abroad. Reflecting changes in our operations show willingness to spare no expense in meeting our goal to be an efficient, innovative force in Pakistan and an international Enterprise. As one body our company has achieved international recognition. Technical development as a matter of principle requires the ability to look ahead into the future demands, as well as technologies to realize what is needed. Our traditional keen foresight and accumulated technologies have enabled us to accomplish the desired technical development.
In order to meet the demand of our valued clients and for the betterment of our country, we will continue to work harder for further development and improvement.
Thank you
Mian Muhammad Sharif
Year – 1989
The Steelmaker’s Oath
At Al Tilal Steel, we pledge to work with integrity, push forward with hard work, endure with resilience, pursue excellence without compromise, protect what we inherit through sustainability, and uplift those around us with responsibility. This is our promise in steel and spirit.